Dixie Tel Aviv: Haim Cohen's Diner, Menu, Prices
Haim Cohen's Dixie, Israel's first American diner (1993): 2026 hours, 250 g burgers from NIS 79, the famous wings, and whether it's worth the trip.
Dixie Tel Aviv (Dixie Grill Bar) is still open in October 2026 at Yigal Alon St 120, and chef Haim Cohen, who founded it in December 1993, is still named as its chef-owner. It is no longer the 24/7 diner that older listings describe: the official site now gives Sun–Thu 12:00–23:00, Fri 12:00–23:30 and Sat 09:00–23:00. A 250 g Beefburger costs NIS 79 on the evening menu, but the dish Dixie is really known for is its butter-and-chili chicken wings. Dixie is not kosher.
I cover burger restaurants in Africa and the Middle East, and Dixie comes up in almost every Israeli burger conversation I have, usually from someone who ate wings there at 3 a.m. in the 2000s. So I wanted to know what is left of the legend. On 20 October 2026 I went through Dixie’s own site and its evening and lunch menus, then checked them against Ontopo, the Hebrew food press (Walla, Mako, Time Out Israel) and English sources. Every price below is in Israeli new shekels (NIS), as listed that day. This is a sourced profile, not a meal review, so there is no star rating.
Dixie Tel Aviv at a glance: address, hours and key facts
Dixie is an American-style grill bar at Yigal Alon St 120 in Tel Aviv-Yafo, open seven days a week, not kosher, run by chef Haim Cohen since 1993.
| Dixie Tel Aviv (Dixie Grill Bar, דיקסי) | |
|---|---|
| Address | Yigal Alon St 120, Tel Aviv-Yafo (one listing places it at the corner of Totzeret HaAretz 3) |
| Parking | Arranged through the Beit California building |
| Phone | +972-3-6966123 |
| Hours (official homepage, Oct 2026) | Sun–Thu 12:00–23:00, Fri 12:00–23:30, Sat 09:00–23:00 |
| Opened | December 1993 |
| Chef and founder | Haim Cohen |
| Concept | American diner and steakhouse, fresh beef burgers, steaks, wings |
| Burger prices (evening) | NIS 79–95 for a 250 g burger |
| Kosher | No |
| Reservations | Through Ontopo |
Check the hours before you go. Dixie’s homepage, its about page (Fri–Sat 09:00–23:00) and Ontopo (Sun–Thu 12:00–23:30, Fri 09:00–23:30) don’t agree with each other. The homepage also posts one-off changes: on Wednesday 7 October 2026, Dixie closed at 16:00.
Dixie Tel Aviv at a glance, checked on the official site in October 2026. Address: Yigal Alon St 120, Tel Aviv-Yafo (Beit California building). Phone: +972-3-6966123. Hours: Sun–Thu 12:00–23:00, Fri 12:00–23:30, Sat 09:00–23:00. Opened in December 1993 by chef Haim Cohen. 250 g burgers cost NIS 79–95 in the evening. Not kosher. Book through Ontopo. (Table: Burger Breton, data from dixie.co.il and Ontopo (facts, no license required))
Map of Dixie Tel Aviv at Yigal Alon St 120, in the Beit California building near the corner of Totzeret HaAretz, beside the Ayalon highway. Philadelphia, Dixie’s casual sister venue, is listed at the same address. Iframe 800×500 with loading=lazy and a local poster image. (Map: © OpenStreetMap contributors, ODbL)
Who is Haim Cohen, the chef behind Dixie?
Haim Cohen is one of Israel’s best-known chefs: he founded Dixie in 1993, hosted the country’s first TV food show and has sat on the MasterChef Israel judging panel.
Cohen was born on 21 March 1960. He hosted Garlic, Pepper and Olive Oil, Israel’s first television food show, and Wikipedia credits him with judging every season of MasterChef Israel. I couldn’t confirm whether he is on the 2026 panel, so read that as his track record, not his current job.
Chef Haim Cohen, founder and chef-owner of Dixie Tel Aviv, in a MasterChef Israel publicity portrait from November 2020. 1080×1080, lazy. (Photo: Ronen Akerman (Keshet 12), CC BY-SA 4.0, https://commons.wikimedia.org/wiki/File:%D7%97%D7%99%D7%99%D7%9D\_%D7%9B%D7%94%D7%9F-\_%D7%9E%D7%90%D7%A1%D7%98%D7%A8\_%D7%A9%D7%A3\_8.jpg)
Burgers are only part of his career. He founded Keren, then Yaffo-Tel Aviv in 2011. In January 2020, Microsoft hired him to run six dining spaces at its Herzliya campus (Calcalist Tech). Dixie is the one that stuck. Ontopo still lists him as chef-owner in 2026, and he was the face of its 30th anniversary in 2024.
The history of Dixie: from steakhouse plan to Israel’s first American diner
Dixie began as a planned New York-style steakhouse and opened in December 1993 as what Mako calls Israel’s first American-style diner.
According to Walla Food (2012), Cohen and his partners first modeled the project on American steakhouses such as Peter Luger in New York. They then switched to a diner: fresh local meat, flavors adjusted to Israeli tastes. The steakhouse never quite went away. Dixie’s own site still calls it “a true New York steakhouse” that has been running for more than 30 years.
The 24/7 era (history, not today)
For years, Dixie never closed. A 2016 ynetnews article, Time Out Israel’s 2019 review and the Eat in TLV listing all describe a round-the-clock diner whose menu shifted through the day. That era is over. In 2026 the kitchen opens at noon on weekdays and at 09:00 on Saturdays. Ignore any listing that still says “open 24 hours”.
Ten years ago the burger offer was broader. In 2016, ynetnews reported beef ground on site from entrecôte and sirloin, burgers in 200, 250 and 400 g sizes from NIS 59, and a summer hamburger festival with about a dozen specialty burgers. I found nothing confirming that the three sizes or the festival survive. The 2026 menu lists only 250 g burgers.
Hard years: COVID and the 2026 slump
Dixie has closed its doors during crises before. In July 2020, with COVID-19 limits of 20 diners indoors and 30 outdoors, Cohen shut it temporarily, because opening at that capacity would lose more money than staying closed (Mako).
2026 has been rough again. On a podcast on 12 March 2026, Cohen said the security situation was keeping diners away: “the last time I looked, about 16 or 17 diners showed up” (Ice). Two months later, Dixie wings and home fries were on the menu at the 10th Tel Aviv EAT Festival, held 11–14 May 2026 in Charles Clore Park (Jerusalem Post).
30 years: the Kvish 90 collaboration
For its 30th anniversary, Dixie hosted Kvish 90 (Highway 90), the northern burger stop owned by Boaz “Buzi” Biderman, from 11 to 20 January 2024.
Together they served a “North-South” burger: a 220 g patty with cheddar, gouda, lamb bacon and onion jam, at NIS 85 with fries or NIS 98 as a lunch deal with a starter (Mako, Time Out Israel). “Thirty years is not something that happens by chance,” Cohen told Mako (translated from Hebrew).
The burger at Dixie: fresh beef, shaped by hand every day
Dixie’s burgers are made only from fresh beef and prepared by hand every day to a house recipe, and every burger on the 2026 evening menu is a 250 g patty.
That is the restaurant’s own description on its about page. A 250 g patty is a lot of meat, heavier than the 150–180 g most smash-style places serve, and it puts Dixie firmly on the steakhouse side of the burger argument. If you want a thin, crusty smash burger, this is the wrong address.
Dixie Tel Aviv menu prices in 2026: the burgers
On the 2026 evening menu, a burger at Dixie costs NIS 79 to NIS 95, served with chips or a baked potato with cream depending on the burger.
| Burger (250 g) | What’s on it | Evening price |
|---|---|---|
| Beefburger | Bun, served with chips or baked potato with cream | NIS 79 |
| Onion Jam Beefburger | Garlic confit, goat cheese, red wine sauce, arugula, red onion | NIS 89 |
| Spicy Burger | Schug-style seasoning, lettuce, tomato, sriracha, peppers; chips and green salad | NIS 89 |
| Wagyu burger | No bun; foie gras purée, beef jus, bone marrow | NIS 89 |
| 4 Cheeses Beefburger | Bacon bits, cheese sauce | NIS 95 |
Add-ons cost NIS 9 each for gouda, cheddar, a fried egg or fried onion with chili, and NIS 18 for bacon. The oddity on that list is the Wagyu: foie gras and bone marrow for NIS 89, cheaper than the 4 Cheeses. On paper, it is the best value on the menu.
Dixie Tel Aviv burger prices on the 2026 evening menu, all with a 250 g patty: Beefburger NIS 79, Onion Jam NIS 89, Spicy NIS 89, Wagyu (no bun) NIS 89, 4 Cheeses NIS 95. Gouda, cheddar, a fried egg or fried onion with chili cost NIS 9 each, and bacon costs NIS 18. (Table: Burger Breton, data from the Dixie evening menu, dixie.co.il (facts, no license required))
Lunch burger deals (Sun–Thu, 12:00–17:00)
The lunch menu runs Sunday to Thursday from 12:00 to 17:00, not on holidays, and every burger deal includes a starter of your choice.
That starter is why lunch looks more expensive than dinner. The Beefburger deal is NIS 92, the Spicy and the Onion Jam NIS 99 each, the 4 Cheeses NIS 105, and a vegan burger NIS 75. Lunch also has a burger the evening menu doesn’t: the D-32, a Wagyu burger on a bun with aioli-tartar, lettuce and red onion, at NIS 99. If you were going to order a starter anyway, the deal saves you money. If not, come in the evening.
Dixie Tel Aviv lunch burger deals, served Sun–Thu from 12:00 to 17:00 and not on holidays: Beefburger NIS 92, Spicy NIS 99, Onion Jam NIS 99, 4 Cheeses NIS 105, vegan burger NIS 75 and D-32 Wagyu burger NIS 99. Each deal includes a starter. (Table: Burger Breton, data from the Dixie lunch menu, dixie.co.il (facts, no license required))
Bar chart of Dixie Tel Aviv burger prices in 2026, lunch deal versus evening menu: Beefburger NIS 92 vs NIS 79, Spicy NIS 99 vs NIS 89 and 4 Cheeses NIS 105 vs NIS 95. The lunch-only items are the vegan burger at NIS 75 and the D-32 Wagyu at NIS 99. The official lunch menu says every deal includes a starter of your choice. Spec: grouped vertical bars in NIS. Render as a local SVG, 800×400. (Chart: Burger Breton, data from the Dixie lunch and evening menus, dixie.co.il (facts, no license required))
Dixie wings: the dish Dixie Tel Aviv is famous for
Dixie is most famous for its wings: chicken wings in butter and spicy chili sauce, on the menu since the restaurant opened in 1993.
A platter of Buffalo-style chicken wings in hot sauce, served with celery and blue cheese dip. Dixie wings are made the same way, in butter and spicy chili sauce. This is an illustrative photo, not taken at Dixie Tel Aviv. 4288×2848, lazy. (Photo: John Tornow, CC BY 2.0, https://commons.wikimedia.org/wiki/File:Buffalo\_wings.jpg)
On the 2026 evening menu they come in three portions: 8 pieces for NIS 42, 12 for NIS 56 and 22 for NIS 87. The big platter works out at under NIS 4 a wing, so share it. Walla calls them the dish that has stayed on the menu since day one. Time Out Israel listed them at NIS 46 in 2019. Thirty-three years on one menu is the strongest recommendation a dish can get, and it’s why the wings, not the burger, are what I’d order first.
Bar chart of Dixie wings prices by portion in 2026: 8 pieces for NIS 42 (NIS 5.25 a piece), 12 pieces for NIS 56 (NIS 4.67 a piece) and 22 pieces for NIS 87 (NIS 3.95 a piece). The largest portion is the best value. Spec: vertical bars for the portion price, with the per-piece price labeled. Render as a local SVG, 800×400. (Chart: Burger Breton, data from the Dixie evening menu, dixie.co.il (facts, no license required))
Steaks: the steakhouse side of the menu
Dixie still runs a steakhouse menu: in 2026, 250 g steaks cost NIS 184 to NIS 189.
The Nebraska entrecôte and the Nebraska sirloin are NIS 184 each, and the beef fillet is NIS 189. In 2019, Time Out Israel listed a 300 g entrecôte at NIS 147, so you now pay more for less meat.
Is Dixie Tel Aviv worth the trip? My verdict
Yes, for the wings and for the history. Go for the burger only if you like a thick 250 g patty, and expect a diner, not a destination kitchen.
Dixie brought the American diner to Israel, then outlasted three decades of trends, a pandemic closure and a wartime slump. Few burger places anywhere can say that. Dixie also says Time Out Israel named it the country’s “culinary institution” in 2013, but that claim comes from the restaurant itself, and I could not find the original article.
The best argument against comes from Time Out Israel. On 7 January 2019, critic Daniel Shak gave Dixie 2.5 stars and wrote that the food was not consistent enough to justify the myth. That review is more than seven years old, but I found no newer full review that contradicts it. My take: order the wings and the evening Beefburger at NIS 79, the two things Dixie built its name on, and skip the NIS 184 steaks unless someone else is paying.
Philadelphia: Dixie’s casual little sister
Philadelphia is Dixie’s casual “little sister”, serving burgers, sandwiches and Dixie’s wings and home fries.
Ontopo and Mako both describe it that way. I couldn’t confirm its opening year or how many branches it has, so check its own listing before you go.
More burgers in Tel Aviv
Dixie is one stop in a wider burger scene, and the rest of the city’s addresses are on our Tel Aviv burger guide page.
For a fast-casual alternative, read our profile of Burgerim in Tel Aviv, with its addresses and prices. For burger guides from other cities, browse the Burger Breton restaurants section.
Dixie Tel Aviv FAQ
Who owns Dixie in Tel Aviv?
Chef Haim Cohen founded Dixie in December 1993 and is still named as its chef-owner on Ontopo in 2026. Its other current partners are not publicly confirmed.
Is Dixie Tel Aviv still open 24 hours?
No. Dixie was a 24/7 diner for years, but in October 2026 its official site gives Sun–Thu 12:00–23:00, Fri 12:00–23:30 and Sat 09:00–23:00. Sources disagree slightly, so check before you visit.
When did Dixie Tel Aviv open?
Dixie opened in December 1993. Mako describes it as Israel’s first American-style diner.
How much does a burger cost at Dixie Tel Aviv?
On the 2026 evening menu, a 250 g burger costs NIS 79 (Beefburger) to NIS 95 (4 Cheeses). Lunch deals, which include a starter, run from NIS 75 for the vegan burger to NIS 105.
What is Dixie Tel Aviv famous for?
Dixie is famous for its wings: chicken wings in butter and spicy chili sauce, on the menu since 1993. In 2026 they cost NIS 42 for 8, NIS 56 for 12 and NIS 87 for 22.
Is Dixie Tel Aviv kosher?
No, Dixie is not kosher. It is open on Saturdays and serves dishes such as bacon on beef burgers.
What restaurants does Haim Cohen own?
Haim Cohen founded Dixie (1993), Keren and Yaffo-Tel Aviv (2011). Philadelphia is Dixie’s casual sister venue. From January 2020 he also ran six dining spaces at Microsoft’s Herzliya campus.
Is Haim Cohen still a MasterChef Israel judge?
Wikipedia credits Cohen with judging every season of MasterChef Israel. I could not confirm whether he is on the 2026 panel.
Where is Dixie in Tel Aviv and how do I get there?
Dixie is at Yigal Alon St 120, Tel Aviv-Yafo, near the corner of Totzeret HaAretz. If you drive, parking is arranged through the Beit California building.
Do I need a reservation at Dixie Tel Aviv?
You can book through Ontopo or by phone on +972-3-6966123. The sources I checked don’t say whether a booking is required.
Sources
Dixie official site, about page, evening and lunch menus (dixie.co.il); Ontopo listing; Walla Food (2012); Mako (2020, 2024); Time Out Israel (2019 review, 2024 Kvish 90 piece); ynetnews (2016); Wikipedia, Haim Cohen (chef); Calcalist Tech (2020); Ice (2026); Jerusalem Post (2026). All checked on 20 October 2026.
